CHRONOS MANUFACTURES

Optimization of an online watch outlet store and implementation of a digital marketing campaign.

Chrono Market

Client

Chronos Manufactures

Year

2022

Services

Full-Service Marketing

An outlet shop for Swiss watches

The e-commerce store Chrono Market was to go live after a long project phase and still needed the necessary fine-tuning. In addition to strategic consulting, we also planned a digital marketing campaign which was successfully implemented.

Customer acquisition with Google Ads

In order to direct only customers interested in the product to the website, Google Ads are used to reach exactly those people who are actively searching for the watches or brands on offer. Thanks to optimised targeting, we were able to achieve a high click-through rate (CTR), make optimal use of the budget and thus write better sales figures.

Social Media Advertising with Meta

In addition to Google Search Ads, conversion ads were also placed on Instagram. In addition to website visits, this also generated more search queries via Google.

Results

Through targeted digital marketing, we were able to generate a stable buyer base in the Christmas month of December 2021 and in the following months of January and February, turning the Chrono Market Shop into a sales machine.

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